Born: 28 July 1980, Bowral, New South Wales, Australia
Occupations: Author · Columnist · Editor · Entrepreneur
Spouse: Hamish Blake (m. 2012)
Children: 2
Website: zotheysay.com

Early Life & Education
Zoë Foster Blake grew up in Bundanoon, New South Wales, as the youngest of eight in a blended family. Her father, David Foster, is an acclaimed novelist, and her mother, Gerda Busch, is a counsellor. With a natural flair for storytelling, she pursued a degree in Media and Communications at the University of New South Wales.

Writing Career
Zoë began her career in magazines, contributing to Smash Hits, Cosmopolitan, and Harper’s Bazaar before moving into blogging and full-time writing. She has authored 17 books, spanning beauty guides, relationship advice, novels, and children’s literature.

Key Non-Fiction Works

• Amazing Face & Amazinger Face – Beauty tips and how-to guides
• Textbook Romance – Co-authored with husband Hamish Blake
• Break-Up Boss – Advice for navigating heartbreak
• Love! – A modern take on romance

Fiction Highlights
Her novels include Air Kisses, The Younger Man, Playing the Field, The Wrong Girl (adapted into a TV series), and Things Will Calm Down Soon (optioned for screen adaptation).

Children’s Books Success
In 2017, she debuted No One Likes a Fart, which won the ABIA Children’s Picture Book of the Year. She has since released multiple hit titles, including Back to Sleep, Fart and Burp are Superstinkers, and The Best Present Ever (2024).

Entrepreneurship
In 2014, Zoë launched Go-To, a skincare brand known for simple, effective products. She later expanded with Bro-To (men’s skincare) and Gro-To (children’s skincare). In 2021, BWX Group acquired 50.1% of Go-To for $89M. After BWX entered administration in 2023, Zoë and co-founder Paul Bates successfully bought back the stake, regaining full control of the brand.

Other Ventures

• Break-Up Boss App – A digital extension of her breakup advice, donating 10% of profits to Safe Steps.
• Ambassador roles for Tourism Australia and Look Good Feel Better.

Personal Life
Zoë married comedian and TV host Hamish Blake in 2012. The couple has two children, Sonny (b. 2014) and Rudy (b. 2017). Known for her wit, creativity, and entrepreneurial spirit, Zoë continues to balance writing, business leadership, and family life.