Early Life and Background

Ramajayam, later known as Bala, was born in the small village of Ambilikkai near Dharapuram, Tamil Nadu. He grew up in a financially struggling family, witnessing firsthand the hardships of rural life and the challenges that poverty can impose. Despite their limited resources, his parents were deeply committed to providing the best education they could afford, believing that knowledge could be the key to a better life. In pursuit of these aspirations, the family relocated to Coimbatore, hoping for better opportunities for their children.

Though Bala enrolled in college with aspirations to further his education, the harsh realities of financial struggles forced him to discontinue his studies. Rather than succumbing to this setback, Bala’s determination to turn his family’s circumstances around only grew stronger. He was resolved to achieve success on his own terms.

In a symbolic gesture marking a new chapter in his life, Bala changed his name from Ramajayam to Bala, inspired by numerological beliefs. This change was not just about a new name, but a fresh mindset focused on his future and the big dreams he had for himself.

Early Career and Business Ventures

Bala’s entrepreneurial spirit became evident at an early age. His first job was at a parotta stall in Coimbatore, where he gained valuable lessons in customer service and the hard work required to run a business. His time there taught him the significance of understanding customer needs and offering quality service.

Later, Bala worked at a manufacturing company specializing in Pariro production, where he learned the intricacies of business operations. However, Bala’s ambition could not be confined to just working for others. He decided to venture into business on his own, starting a Pariro sales business in Tirupur. His approach was unique—he offered products on easy credit terms, catering primarily to middle-income families. This business model earned him the trust of local customers, allowing him to build a reputation in the area. Motivated by his success, he expanded into selling televisions, further diversifying his entrepreneurial ventures and setting the foundation for his future in real estate.

The Formation of G Square

In 2012, Bala took a major leap in his entrepreneurial journey by founding G Square, marking his entry into the real estate sector. Initially, the company focused on acquiring industrial lands and partnered with well-established businesses like India Bulls, Murugappa Group, and TVS Infrastructure. These strategic partnerships helped Bala lay a strong foundation for G Square in the competitive real estate market.

As the demand for residential properties grew, Bala saw an opportunity to diversify his business further. He expanded G Square’s offerings to include villa plots and flats, catering to the growing need for quality housing in Tamil Nadu. Bala’s transparent approach to legal and financial processes set G Square apart from many competitors, earning the trust and loyalty of customers across the region.

Achievements and Growth

Under Bala’s visionary leadership, G Square has grown to become a recognized name in South Indian real estate. The company is renowned for its customer-centric policies, commitment to quality, and its dedication to delivering projects with legal clarity and transparency. These qualities have earned G Square a loyal customer base and positioned it as a leader in the industry.

The company’s success has been marked by several notable milestones, including high-profile projects and prestigious awards. One of the highlights was receiving the Times Business Award for Best Luxury Flat Development in 2021. G Square’s innovative financing solutions have also played a significant role in making property ownership more accessible to a wider audience, further solidifying its reputation as a reliable and trusted brand in the real estate market.

Social Responsibility and Challenges

Beyond business, Bala and G Square have always prioritized social responsibility. The company actively contributes to various social causes, such as environmental initiatives and animal welfare. G Square has undertaken programs to rescue stray animals and raise awareness about the importance of sustainable living.

During the COVID-19 pandemic, when many businesses were facing unprecedented challenges, G Square not only expanded its operations but also made significant contributions to the community. The company donated medical equipment, including hospital beds and ventilators, to local hospitals, supporting the healthcare system during a time of critical need.

A Legacy of Resilience and Inspiration

Bala’s journey—from a humble parotta seller to the founder of a thriving real estate empire—is a powerful testament to resilience, hard work, and an unwavering commitment to his vision. His story inspires aspiring entrepreneurs to believe in their potential and persevere through the challenges that life throws their way. Bala’s path demonstrates that with determination, innovation, and a deep commitment to service, one can overcome any obstacle and build a legacy that resonates for generations to come.