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Masters of Business: Stories That Inspire

    • #Cosmetics

    An overview of L'Oréal, the world's largest cosmetics company, detailing its evolution from a small hair dye business founded by Eugène Schueller in 1909 to a global leader in beauty. Highlights include its diverse product range in hair care, skincare, makeup, and fragrance, commitment to innovation and sustainability, recent acquisitions like Youth to the People and Aesop, and efforts in corporate social responsibility. The company is also noted for its iconic marketing campaigns promoting diversity and empowerment, while navigating controversies related to its founder's history and marketing practices.
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    “L’Oréal: Pioneering Beauty and Innovation Through a Century of Transformation”

    L’Oréal, the world’s largest cosmetics company, has been at the forefront of the beauty industry since its inception over a century ago. Founded by Eugène Schueller in 1909, the French multinational has evolved from a small hair dye enterprise to…

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